In this episode of the Second Chance Podcast, host Jeff Robertson sits down with digital marketing expert and best-selling author Jeremy Haselwood to discuss his incredible journey from the music industry to a thriving career in marketing and personal development. Jeremy shares his powerful story of reinvention, overcoming setbacks, and discovering his true purpose.
From Music to Marketing: A Story of Reinvention
Jeremy’s journey began in Oklahoma, where his passion for hip-hop led him to Atlanta in pursuit of a music career. From the late ’90s into the early 2000s, he dedicated himself to creating and promoting his music. But as he got deeper into the industry, he realized that the music business wasn’t aligning with his true purpose. The hustle, the politics, and the commoditization of artistry made him question his future.
Rather than remaining stuck in an industry that no longer fulfilled him, Jeremy made the bold decision to pivot. He took the marketing skills he had developed from promoting his music and transformed them into a new career—one where he could still create, strategize, and connect with audiences, but in a different way.
Lessons in Self-Discovery and Overcoming Setbacks
The transition from music to marketing wasn’t easy, but Jeremy embraced the challenge. He went back to school, earned his Executive MBA, and launched his own marketing consultancy, Apple Marketing. Along the way, he discovered that purpose and passion aren’t always the same thing.
His new book, Finding Your Edge: How to Unlock Your Talent and Purpose, is a roadmap for anyone struggling to find their true calling. Jeremy introduces his EDGE framework:
✅ Eliminate Distractions – Removing obstacles that prevent personal growth. ✅ Discover Yourself – Identifying strengths, skills, and areas of interest.
✅ Generate Goals – Creating actionable steps toward a new direction.
✅ Enact Discipline – Sticking to the plan and making consistent progress.
Becoming a Messenger of Hope
Jeremy describes himself as a “Messenger of Hope.” His mission is to inspire others to embrace change and discover their own second chances. Whether through writing, speaking engagements, or digital marketing strategy, he aims to help others break through limiting beliefs and step into their full potential.
Advice for Those Seeking a Second Chance
During the episode, Jeff and Jeremy discuss the challenges of walking away from something familiar to chase a new dream. Jeremy emphasizes the importance of self-evaluation, setting realistic goals, and having the courage to embrace change.
For those feeling stuck, his advice is simple yet profound:
➡️ Ask yourself what you’ve truly learned from your experiences.
➡️ Recognize that passion alone isn’t enough—you need a plan.
➡️ Be willing to shift when necessary, and don’t be afraid to start over.
➡️ Find your ‘why’ and align your next move with that purpose.
Where to Find Jeremy Haselwood
For those interested in learning more about Jeremy’s work and grabbing a copy of Finding Your Edge, check out the links below:
📖 Buy the book: Available on Amazon, Apple Books, Kindle, and Audible
📌 Connect with Jeremy:
🔗 Website: www.jeremyhaselwood.com
📷 Instagram: @jeremy.hazelwood
💼 LinkedIn: Jeremy Haselwood
This conversation is a must-listen for anyone looking to redefine their path and take control of their future. Tune in to hear Jeremy’s full story and take away actionable insights on how to create your own second chance.
